Six zones. One complete automotive festival.
Each zone is built for a specific audience, business objective, and visitor experience.
Automotive Exhibition Zone
Main space for vehicle brands, dealers, parts, accessories, services, and aftermarket suppliers.
Who It Is For
Dealers, distributors, service providers, accessories brands, finance and insurance providers.
Benefits
High-visibility stands, product demos, lead capture, B2B meetings, and direct consumer engagement.
E-Mobility Pavilion
A future-focused space for electric mobility, charging, clean transport, batteries, and energy solutions.
Who It Is For
EV brands, charging providers, renewable energy companies, fleet owners, policymakers, and investors.
Benefits
Educate the market, demonstrate new technology, and connect with early adopters and institutional buyers.
Smart Mobility Hub
Technology-led zone covering fleet systems, finance, insurance, safety, telematics, and mobility services.
Who It Is For
Technology vendors, banks, insurers, startups, SaaS providers, safety brands, and fleet operators.
Benefits
Position your brand in the innovation conversation and generate qualified partnership enquiries.
Overland & 4x4 Experience
Outdoor adventure area for 4x4 vehicles, off-road equipment, camping gear, and travel experiences.
Who It Is For
4x4 builders, outdoor brands, tour operators, equipment suppliers, and adventure communities.
Benefits
Show vehicles and gear in a natural lifestyle context that visitors can understand and remember.
Car Clubs & Community Arena
A dedicated home for clubs, custom builds, performance culture, classics, and enthusiast communities.
Who It Is For
Car clubs, collectors, builders, detailers, performance shops, and content creators.
Benefits
Grow community presence, attract members, create content, and connect with sponsors.
Lifestyle & Family Zone
A visitor-friendly festival zone with food, entertainment, family activities, retail, and hospitality.
Who It Is For
Food vendors, beverage brands, lifestyle retailers, family brands, and activation partners.
Benefits
Reach a broad visitor audience and create dwell time across the three-day event.